Starbucks, the giant coffee chain with 13,168 locations worldwide, was a pioneer in rolling out wireless Internet access for customers. Along with partners T-Mobile and Hewlett-Packard, the company offers Wi-Fi for those who pay either a one-time connection fee or a monthly fee for all the Wi-Fi you can handle.
When Starbucks introduced for-pay Wi-Fi in 2002, it seemed like a great deal (especially for business customers who could expense it). But five years later, the model appears old and stale and ready for a complete overhaul.
Prediction: Starbucks will start rolling out free Wi-Fi access within one year.
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Note: Wi-Fi in Starbucks Malaysia is already free.
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1 comment so far ↓
I seriously doubt it. They may give an hour free with purchase or something. People hang out at Starbucks for way to long as it is with only buying a 2 dollar coffee. It makes no sense to give away the internet to freeloaders.
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